One of our favorite features of Google Tag Manager is the ability to add new tags to your site using a tag template instead of copying-and-pasting code — and we’ve just made tagging even easier with several new built-in tag templates. Just add a few key details to the template, and Google Tag Manager will automatically generate the correct code.
We’ve teamed up with a variety of companies to provide our first wave of Tag Vendor templates, including:
- comScore Unified Digital Measurement tag
- Turn Conversion Tracking and Data Collection tags
- Media6Degrees Universal tag
- Bizo Business Data Insight Tag
- Neustar AdAdvisor tag
This is just the first wave of supported tags, and you can look forward to many more coming soon. If you have specific requests, we’d love to hear them in our Google Tag Manager Forum in the Feature Requests section.
If you’re a tag vendor, and you’d like to get your tag supported in Google Tag Manager through the Tag Vendor Program, follow the instructions here to get started. And thanks to all of our partners for your support and involvement with Google Tag Manager!